East Wintergarden in Canary Wharf London hosted the Miele Science of Perfection event, officially launching the Miele W1 and T1 products.
The inspiring event – produced by inVNT – was a sensory experience comprising an array of theatrical performances choreographed by London 2012 Olympic Games creative director, Kim Gavin.
Blue-i was tasked with facilitating 360 degree high-resolution projection and accompanying silent audio solutions.
Blue-i’s senior project manager, Mark Walker, explains: “The projection screen completely surrounding the audience was comprised of 6 X 9m wide surfaces for which we used 6 X Panasonic DZ21K projectors. The DZ21K, a 20,000 lumen projector enabled us to reproduce the content in luminous high resolution whilst perfectly mapping the curvature of the 360 degree screen. Both Audio and video content was controlled via our BluePro Hub media-server. The Audio from the content and live presenters was mixed on one of our Yamaha LS9 32 channel digital consoles and presented to the audience via 370 wireless headsets.”
“The Miele Launch was a hugely complex and dramatic creative brief which I had the pleasure of delivering. Pulled together by my fantastic team with a 3 week lead time the event launch provided a truly innovative and exciting experience for all involved,” says Faye Davies Fuller, executive producer inVNT.