Pop act Tokio Band embarks on virtual tour using Musion’s Eyeliner holographic system

This collaboration, which allowed the band to perform in person virtually to numerous local crowds, was managed and delivered by Musion and Media-Saturn Management. Media Markt, one of Media-Saturn’s consumer electronics retail brands, hosted the 3D holographic tour in 13 of its stores across seven countries in Europe. This is the first time that Universal Music Group has partnered on a pan-European level with a traditional retailer to promote an act.