TC Group Americas becomes Audica distributor
Paul Milligan, May 18, 2010
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TC Group Americas (TCGA) is to formally announce its distribution partnership with Audica Professional in North, Central and South America at InfoComm in June.
Audica will join TC Group’s current portfolio of manufacturers including Tannoy, Lab.gruppen, TC Electronic, TC-Helicon, Dynaudio Acoustics and Linn Products.
Audica Professional manufactures the Microseries range of electronics and loudspeakers, designed for commercial background music, corporate AV and audio communications.
TC is pitchign the speakers below the level serviced by Tannoy’s product range and both TCGA and Audica Professional view the expanded offering of the two brands as very complementary.
“America is key for most pro audio manufacturers”, said Audica Professional’s sales and marketing Director Derek West. “Despite the economic climate we have grown successfully.”
