AV reseller NAV and digital signage distributor SignLabs install system for Balfour Beatty
Paul Milligan, November 3, 2009
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AV reseller NAV and SignLabs (the digital signage division of distributor AVM) have worked together on a digital signage system for building group Balfour Beatty.
The requirement for the system was it needed to communicate the company’s metrics such as their operational figures and daily business performance measurements, in a clear, accurate and timely way across multiple offices and sites.
NAV recommended Cayin digital signage, a Linux based system, supplied through their distribution partner Audio Visual Materials digital signage division, SignLabs.
With SignLab’s support, NAV initially supplied a demonstration system, and trials led to a decision to implement a full system installation.
Information is displayed over 12 Panasonic plasma screens across multiple sites and buildings at the Derby, Balfour Beatty Plant & Fleet offices. The system is network controlled by six Cayin SMP Web-3 boxes and two Cayin SMP Pro-3 multi media digital signage devices with a Cayin CMS Mini server driving the whole system.
The SMP Web and Pro-3 display the company’s metrics and ‘balanced scorecard’ information across the site. The ‘balanced scorecard’ is a system which allows the organisation to measure how far along it’s journey towards achieving it’s mission it is. By ensuring all areas of the business are spotlighted within four areas, customer perception, financial performance, internal processes and learning & growth, it allows the business to ensure a balanced approach towards its mission and any areas which are not performing well highlighted so that improvements can be made.
The system has also been used to raise morale and engender a strong team spirit, for example, at Christmas, photos from the Christmas party were displayed and lunch menus were shown as well as a Christmas speech from the MD Steve Farmer. This went down so well that the marketing team is planning to create a regular TV slot with schedules of what will be shown throughout the week.
