Pro audio company Sennheiser holds inaugural education day at the British Music Experience
Paul Milligan, October 13, 2009
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Sennheiser has held the first in a series of Education Days at the British Music Experience at The O2. The company (a sponsor of the BME), together with artist relations manager Phil Cummings and other members of the UK team welcomed speakers from co-sponsor, Gibson, and software creators, Puresolo to share their knowledge and experience of the music industry with students from Bucks New University.
The Education Day itself comprised a combination of master classes and workshops, giving 260 Bucks students, who are studying a variety of courses from music management and live events to audio music production, a first hand view of the role of an artist relations manager courtesy of Cummings.
They were also given an insight into the importance of the implications surrounding the RF spectrum issue, delivered by Sennheiser’s business development specialist Alan March and chief engineer Andy Lillywhite, as well as a Q&A with Graham Ball Management and a promoter from Sony BMG.
‘We run around seven BA courses each year, based on music management and audio production with various specializations,’ says Andy Reynolds, senior lecturer in live sound production at the University. ‘Most of the students here today have just started their courses and this is a good introduction to what they’re eventually going to be doing, either in management or production. It’s given them a better sense of the various parts of the industry and provides a good overview of both technical and management aspects, which is what we teach.’
Susanne Buck, British Music Experience education manager, said, ‘It’s great to see the British Music Experience being used as a meeting place for students and experts in the industry. Events like this really set the standard for our education programm.’
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