Digital signage integrator Demedya wins 2600 pharmacies contract in Turkey
Paul Milligan, September 30, 2009
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Demedya has signed partnership contracts with Ankara and Bursa Chamber of Pharmacists to install digital signage systems to 2600 pharmacies in Turkey. Demedya already has 407 screens in pharmacies in 18 cities reaching 3 million consumers monthly.
Ediz Egeli, chairman of Demedya commented ‘We can provide sales data for every advertisement we get and Pharmacy Network is proved itself by increasing the sales up to 300 per cent. We managed to establish a well designed and thought digital signage network and proved ourselves in the field. Ankara and Bursa Chamber of Pharmacists deals are the only two in the line and we are expecting other cities to join the network in a short time.’
Pilot deployments have been completed in Bursa and Ankara region in selected pharmacies.
