Jack Morton coordinates Westfield opening
Paul Milligan, October 31, 2008
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Jack Morton Worldwide has created the opening ceremony, including a mix of music and fashion, for the 43-acre Westfield London shopping centre.
The ceremony included Mayor of London, Boris Johnson cutting the tape to officially mark the centre open. The site is the biggest urban mall in Europe, and features 265 stores and 50 cafes and restaurants,
The opening attracted a crowd of thousands and included a live set from X Factor winner Leona Lewis and a catwalk fashion show, highlighting many of the brands available within the venue.
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